Friday 15 May 2009

Type beyond the mac



If anyone's been checking out my daily miscellany blog, you will know that I have spent weeks researching this project! We had to illustrate 3 quotes or slogans Typographically and without using a mac at any stage. Perfect for me because although I love type, I can't stand sitting in front of a computer for hours! I started out by looking at old typefaces and ornamental type, then decided to focus on traditional methods of creating type. I ended up choosing methods that lent themselves to the quotes I had chosen, so it's not really much of a series! 
For '50,000,000 I chose to look at pen and ink as this quote related to the prohibition movement in the USA in the 1920s & 1930s and in my research I found lots of ornate alcohol labels like this. Clearly you need several years practice to become good with a dip pen! The choice of letterpress for the Sun quote is pretty obvious seeing as it relates to the newspaper. The one I enjoyed the most was painting the Viagra quote on wood (anyone get the pun? my tutor didn't) and for this my inspiration was adverts painted on the sides of buildings etc. 
The Viagra one was by far my favourite (despite being very laborious) and it's something that I'm going to do a lot more of! Also, one of the tutors offered to buy the Sun print so I'm pretty proud of that!

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